AI Insights · Timothy · April 2024
Q1 2024 Performance of Top Self-therapy and Journaling Apps in Brazil on iOS
A look into the first quarter of 2024 reveals the trends and figures for the leading self-therapy and journaling applications on the iOS platform in Brazil. Sensor Tower provides a snapshot of their downloads, revenues, and active users.
In the first quarter of 2024, the self-therapy and journaling app category showed varied performance among the top contenders in the Brazilian iOS market. Insights from Sensor Tower highlight the following trends for these apps.
Me+ Daily Routine Planner saw a peak in weekly active users reaching 120K in mid-February, with downloads hitting 37K in the same period. The app's revenue saw highs of $19K in mid-February but dipped to $4K by the end of March.
Daylio Journal - Daily Diary experienced its highest revenue of $4K in the second week of January with a corresponding active user count of 12K. Downloads for Daylio Journal were at their peak in the first week of January at 3.7K.
Cingulo – Mental Wellness showed a steady performance in revenue, reaching $2.4K in the third week of February. Weekly active users peaked at 4.3K at the start of January, while downloads saw a modest uptick to 540 in the second week of February.
Fabulous: Daily Habit Tracker started the quarter with 24.7K active users but saw a decline to 10.6K by the end of March. Revenue followed a similar trend, starting at $1.5K and ending at $567. Downloads peaked at 10.6K in the first week of January.
Productive - Habit Tracker had its highest number of weekly active users at 32.3K in the first week of January. Revenue trends showed a slight increase towards the end of March reaching $853, while downloads started strong at 11.5K but ended the quarter at 1.9K.
For more detailed insights and data on app performance, Sensor Tower's platform offers comprehensive analytics and metrics.
